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[𝐉𝐞𝐫𝐫𝐲 𝐌𝐞𝐝𝐢𝐚] 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐨𝐧𝐬𝐮𝐦𝐩𝐭𝐢𝐨𝐧 & 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐃𝐢𝐬𝐫𝐮𝐩𝐭𝐢𝐨𝐧: 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚’𝐬 𝐈𝐦𝐩𝐚𝐜𝐭 𝐨𝐧 𝐀𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠

Over the last few years, companies like Jerry Media have led the evolution of advertising by taking a new approach to consumer engagement: creating relatable content on social networks where consumers spend the most time. Has this ruffled the feathers of traditional agencies? Yes. Do they care? Not the slightest.

Jerry Media is a team of New York City based creatives, entrepreneurs, and social media influencers. They take on campaign strategy, content production, influencer marketing, and affiliate marketing programs. John Raih, part of the Jerry Media growth team, will showcase how content is being consumed by modern audiences, best practices for creating original content in a social-first work, and how building campaigns that drive brand awareness can also lead to more conversions.

𝐒𝐩𝐞𝐞𝐜𝐡 𝐛𝐲 𝐉𝐨𝐡𝐧 𝐑𝐚𝐢𝐡
Managing Director, Jerry Media

John Raih serves as managing director of Jerry Media, a first-of-its-kind media, content, and publishing agency created by social influencers.

He is also a partner and chief strategy officer for Spotfund, a platform for brands and influencers that drives awareness and fundraising for 501(c)(3) registered non-profits. Previously, he ran business development at social media and influencer marketing companies including Crowdtap, HYFN, and Vocus.

John is one of five brothers, lives in New York City and is passionate about sports, travel, music, connecting people, and serves on the board of Operation: Heal Our Heroes.


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